SAGE DE CRÊT was launched by the Director
Kimitoshi Chida in 2001. The launching of the brand resulted from the desire to
create a tasteful creation made in Japan, which includes meticulously selected
fabrics and templates and accessories. The brand had its international debut in
2013 SS, and it is being carried at the flagship store of its sister brand, pas
de calais. The brand name is a coinage using the two words “sage” and “decrêt”
which means “sensible” and “order” respectively in French.
The brand proposes a
wardrobe in which the roles of its clothing are well thought-out, from
stitching to zipper, lining and form, dying, material, and sewing, details. In
addition, the collection states through its clothes that brand’s basic concepts
work, military, and traditional are the base of men’s wear. It expresses the
refined techniques and the design that pays respect to the history and
tradition of fashion but unconstrained by the conventional. It is a wardrobe
that lets men have their own style and wear with their own style.
